The purpose formula: Learn how to set purposeful goals.

Introduction

This article explains how to define your entrepreneurial purpose.

If you are at the start of your entrepreneurial journey, use the information provided here as a guide to determine your entrepreneurial goals.

Suppose you already have a defined goal; you can use the information to check if your objective aligns with the formula to ensure that your goals are realistic.

This blog is in two parts.

  • Part 1 describes how to define your goals and guides you based on what inspires you and creates a feeling of contribution.
  • Part 2 illustrates the process of setting goals.

Part 1: Entrepreneurial goals. (Purpose)

We all have goals. Most of us are blessed to achieve significant percentages of our goals regularly. However, we do not always readily recognise some of our goals and related efforts because we do these tasks on autopilot.

For example, we eat and sleep regularly to stay alive, but we do not think of them as goals but call them habits instead. Like habits, there are other routines we take for granted: earn a living, go to school, etc. Some of these routines we enjoy & others we tolerate.

To live a better life and improve the world, we all need to set futuristic goals that help us and society. Most entrepreneurs aspire to futuristic goals, distinguishing an entrepreneur from fellow humans.

Entrepreneurial success depends on the entrepreneur’s ability to regularly prioritise and plan the activities required and work toward the goals that lead to happiness and a sense of contribution.

So… it is essential that you, as an entrepreneur, decide on how & who you want to serve and understand why you are doing what you do?

While your actions will probably lead you to tangible outcomes, you must choose activities that will give you enjoyment to avoid boredom and burnout while striving for it.

Keeping yourself motivated to follow through with your dreams is a secret to success.

And this is where “passion” comes in. Ideas & activities that you are passionate about would inspire and motivate you to pursue your goals despite frustrations, anger or other negative feelings you may encounter.

Further, it will give you the determination to develop workarounds if you face obstacles in pursuing your dreams.

Part 2: How to set realistic goals.

Setting realistic goals consists of 3 key activities: imagination, brainstorming and deciding.

1: Imagination
Imagine a future time horizon (Time frame of your liking or one year, three years or five years). And picture what you and your company will do/operate or have achieved by the end of your chosen period.

” If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us.” – Jim Rohn

2. Brainstorming

Initially, we encourage you to write down all the activities you will have to do in the interval between now and the end of what you want to achieve.

Ensure you list every goal & sub-goals worth pursuing and their related activities.

Then choose the goals you want to achieve based on the impact they will have on outcomes and the level of excitement that the activities will give during the pursuit of your dreams.

Consider the level of enjoyment you will get as you embark on the activities towards your goal and once you attain your dream at the end.

Ideally, all activities you propose will give you happiness, but in reality, some may not be enjoyable. Yet knowing them upfront will give you the “emotional courage” to work through them, understanding why and for what you are doing.

3. Decide

In this step, choose the goals you want to achieve and why you want them.

While choosing, consider the level of enjoyment you will get as you embark on the activities towards your goal and once you attain your dreams.

Ideally, all activities you propose will give you happiness, but some may not be enjoyable. Yet knowing them upfront will give you the “emotional courage” to deal with them and work through them, understanding why and for what you are doing.

In a nutshell …

We encourage you to find the sweet spot of your purpose!

Always consciously choose your goals based on inspiring ideas that kindle your passion.

Such goals will consistently connect you with those you intend to serve. Additionally, it will give you happiness and make your entrepreneurial journey worthwhile.

How can we help you?

Are you ready to put your purpose into action?

We can help you develop an action plan or implement an action plan you have faster.

Your invitation

So, no matter what stage in your business, if you want to take your company to the next level, we invite you to connect with us to help you achieve your company’s growth goals faster.

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